VPack was chosen by the French company Francine, a reference brand for flour production, for the packaging of two products: T45 wheat flour and fluid flour
Window – Braille Alphabet – Embossing – Debossing – Closing cap
It keeps its protective qualities, but also offers a design that combines practicality of daily usage and visibility on the shelves. Its development is the result of a collaboration with brand owners, manufacturers of filling machines and Italpack cartons.
The packaging is recyclable with paper and is a responsible choice for less plastic.
VPack is an ideal instrument to revive a category that suffers from a lack of innovation and is threatened of becoming a commodity.
It can be used for dry or liquid products.